Al Masaood Automobile Participated in the First Ever Nissan Middle East 'Defy Ordinary Convention'
11 May 2024
Al Masaood Automobiles recently participated in the first ever Nissan Middle East ‘Defy Ordinary Convention’ in Dubai, where regional dealers gathered to set the course for fiscal year 2024. The convention also introduced Nissan’s visionary global business plan, ‘The ARC’, a strategic roadmap leading to the achievement of long-term vision ‘Nissan Ambition 2030’. The Arc also underscores Nissan’s commitment to continuous evolution, innovation, and exceeding customer expectations.
Congratulations to Al Masaood Automobiles’ Marketing and Aftersales teams for being crowned with 2 performance excellence awards and being recognised among the Nissan dealer community at the event. Our Marketing team earned the Top Marketing Performance Award for their highly engaging activation during Liwa Festival (Moreeb Dune), and our Aftersales colleagues scooped the Best Improvement Award FY23 for top performance in the lubricants segment.