Al Masaood | Abu Dhabi | UAE

As part of the Al Masaood Automobiles’ commitment to the well-being of the community and to supporting Abu Dhabi’s vision of becoming a global hub for sports, Nissan Abu Dhabi is sponsoring the Abu Dhabi Summer Sports (ADSS) activities, organised by Abu Dhabi Sports Council. Running from 14 June to 23 August 2024, the event is expected to attract around 110,000 attendees.

The sponsorship aligns with Al Masaood’s Corporate Social Responsibility (CSR) pillars, which emphasize our commitment to supporting youth and sports in the capital. AMA’s efforts include sponsoring local tournaments and collaborating with sports organisations, hence not only contributing to the physical well-being of the youth but also strengthening community ties and encouraging a spirit of teamwork and perseverance.

Throughout the two month-event, will have two car displays – the Nissan Z located in front of the VIP entrance, and the Nissan Pathfinder, located in the Community Village giving visitors a chance to explore the models up close. Attendees will have the opportunity to book test drives and participate in a variety of fun activities, including games and exciting giveaways.

At AMA, we value a strong sense of community. Events like Abu Dhabi Summer Sports are key to encouraging youth to maintain a health and wellness culture. AMA will continue support initiatives like these and engage with the youth – many of whom make up AMA’s customer base – and contributing to their pursuit of active and healthy lifestyles.