Al Masaood Tyres Batteries and Accessories Division has announced that it has hit record breaking sales in the month of September 2019, surpassing all records in the 25-year history of the division.
Under the leadership of Salah Adib, General Manager of TBA, the division has constantly flourished with impressive performance. Salah’s keen business acumen, vision, and quest for excellence has helped in building solid relationships with key stakeholders and businesses and is continually opening lucrative avenues for the division, and together with the TBA team have collectively worked to achieve their targets.
“Breaking the record in TBA’s sales history in the last month puts into perspective the level of hard work and commitment that was invested. In TBA, we lead by example, and with this achievement we are setting a benchmark in our regional market and trade. Achieving this means that regardless of any market conditions, we are always ready to work in full drive to produce better results than attained before, and deliver beyond expectation.”
Mr. Guarav Malhotra, General Manager, Gulf, East Africa and Nigeria (GEAN) in Bridgestone MEA complimented this achievement saying: “This [past] month has been the best sellout in last few years in both the Consumer and Commercial segments. The market is very tough and the achievement of these results shows the excellent performance and follow up by the division, as they demonstrate Year-on-Year growth in these relative segments. The retail network coverage, standards, and quality of service offered by Al Masaood TBA is among the best if not the best in the region.”