As we welcome the new year, we look back with pride at a year marked by progress and meaningful achievement across our Group. Our journey continues to be guided by a culture of collaboration and shared commitment that has shaped our foundation as a proud national entity.

Over the past year, Al Masaood Group recorded strong performance across all of our key businesses. These efforts were recognised by our key stakeholders locally and internationally, with a highlight distinction that once again placed Al Masaood Automobiles among the world’s best Nissan dealerships. This is in addition to many awards and acknowledgements across our industrial teams as well.

At Al Masaood Automobiles, 2025 stood as a record-breaking year. The business delivered historic operational performance across Sales, Aftersales, and Parts, reflecting a year defined by ambition translated into disciplined execution. These accomplishments are truly reflective of the ‘Year of the Summit’ at AMA, a period that saw the business reach new levels of scale despite aggressive competition.

AMA received a 5th consecutive Certificate of Appreciation for service excellence from Abu Dhabi Police marking it as a distinguished automotive partner. This year also marked the establishment of AMA’s partnership with the Ministry of Presidential Affairs, further reflecting the trust placed in Al Masaood Group.

In parallel, AMA maintained a strong presence across national platforms with its largest participation to date at Liwa, the launch of Dar Patrol, and the appointment of Al Masaood and INFINITI as the Official Automotive Partner of the Open Masters Games Abu Dhabi taking place in February 2026. These efforts were complemented with the highest customer satisfaction scores and a suite of awards including Nissan’s Best of the Best Global Award, the Nissan Excellence Award and multiple customer centricity honours.

Across Al Masaood Group Industrial, this momentum was reflected in both performance and presence. Al Masaood Power Division had their record-breaking year in 2025. They initiated multiple strategic partnerships in the uprising industry of data centres alongside major projects in marine and industrial sectors across the UAE, Iraq, and Bahrain. Al Masaood Power also received mtu’s “Best in Class Stationary” Award. Al Masaood Tyres, Batteries and Accessories advanced its role in supporting Abu Dhabi’s expanding green mobility ecosystem through a new partnership, marked by the opening of a dedicated EV service at their Al Mushrif branch. Al Masaood Commercial Vehicles & Equipment delivered performance recognised at a global level, reflecting strong performance across sales, after-sales and customer support. Al Masaood CVE won UD Truck’s and Dong Fong’s Global Awards recognising their business, sales team and their GM. Al Masaood’s Projects & Engineering Services Division deepened its partnerships through its upgraded ADIPEC participation and expanded into priority sectors including energy, water treatment and clean technologies, aligned with the UAE’s industrial and energy transformation agenda.

ARB Emirates grew its market presence through multiple new key product launches and expanded participations in major exhibitions, including ADIHEX, ADIHEX Al Ain, Liwa 2026, while also marking 50 years of ARB’s global excellence and 35 years of partnership between ARB 4x4 Accessories and Al Masaood. Meanwhile, Al Masaood Equipment Rentals’ team grew their business rapidly and supported several major iconic events such as ADNOC, MOTN, Rugby 7s through diverse, back-to-back projects, with excellent products and rental services.

Collectively, these efforts expanded our participation across major community, industry and sporting platforms, strengthening our presence across the Emirate and in the region as well. This broader engagement enabled closer connection with our customers and key stakeholders and has reflected positively on our growth agenda.

Our story of growth and progress is your story.  I extend my sincere gratitude for all your efforts, both individually and collectively.

We wish you and your families a year filled with more success and more achievements.